Organise a pop-up event during a two day weekend in a dedicated 20 + 400 m² flagship space within the iconic boat room, day to night.

The Flagship Pop-up offers visibility across the entire 400m² main room while providing a dedicated 20m² flagship area that can be completely transformed. This 20m² zone features tall ceilings and wide walls, allowing for full customization, whether you design a seating area, a retail counter, or a completely interactive installation. This format is ideal for two-day weekend events and allows your brand to utilize the expansive main room for maximum impact while fully personalizing the dedicated activation space.